Pizza Hut is taking inspo from the City that Never Sleeps with its revival of a ’90s cult favorite: “The Big New Yorker.” On Jan. 10, the chain announced its 16’’ New York-style pies will return to its menu after initially being launched 24 years ago. The Big New Yorker is inspired by the spirit of the infamous city, featuring pieces as big and bold as ones you’d find in NYC. “Each 16” pizza features six oversized, foldable slices with crispy crust and bold flavors including sweet marinara sauce and Parmesan oregano seasoning on top to mimic an authentic New York pizzeria build," according to a press release. “The Big New Yorker was a huge hit when we launched it in 1999, setting the stage for future industry innovations like Pizza Hut Melts™ and Detroit-Style pizza,” Lindsay Morgan, Chief Marketing Officer at Pizza Hut, said in the official statement. “At 30% larger than our large pizza, now is the perfect time to answer our customers’ requests and bring back The Big New Yorker in a big way right before the big game next month.” Since the item was retired, the company has reportedly seen fans of the XL slices vying for its return in a big way—everything from social media accounts dedicated to its hopeful return, Reddit threads and even a Change.org petition with thousands of signatures to bring the pizza back. Now, the eatery is granting pizza-lovers’ wishes with the re-release, available at participating Pizza Hut restaurants nationwide for a limited-time only starting February 1, 2023. Hut Rewards members will get exclusive access to try the Big New Yorker starting January 31. For more information, visit Pizza Hut’s website.
